These things do form part of the soft launch to a certain extent, but the most important thing about a soft launch is to test the products or service and get feedback from your prospective audience.
The goal of Spherical Approach I was to soft launch the service. To gather the material needed, to test the procedures and to understand the effort needed, as well as possible challenges and difficulties. Following this stage, additional goals were to collect feedback about the programme, with the aim of having everything tweaked and perfected for the proper launch.
At the soft launch stage, you actually make your first sale. Because you must find at least one potential client and sell him the idea that he or she needs this service. So, the goal was to find a person who wants to build a business from scratch. For this, I found Cristina and I was quite excited about her. She was exactly the ambitious, clever and skilled lady that I was looking for.
This all happened just before the 1st Covid quarantine! But I thought that the timing was perfect, as Covid forced us to slow down the rhythm of our social lives and gave us time to rest and actually think.